{"title":"Wellness Essentials for Under 50s","description":"","products":[{"product_id":"biotin-extra","title":"Biotin Extra","description":"\u003cp\u003e\u003cstrong\u003eGrow Strong. Glow On\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBiotin Extra delivers a high-strength dose of Vitamin B7 to support the maintenance of healthy hair, skin, and nails. Biotin plays a vital role in nutrient metabolism and helps keep your body’s beauty systems running smoothly - from root to glow.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003e✓ Helps Support normal hair growth and strength\u003cbr\u003e✓ Helps maintain healthy-looking skin\u003cbr\u003e✓ Contributes to normal nail condition\u003cbr\u003e✓ One-a-day, high-strength dose\u003cbr\u003e✓ Beauty support from within\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eMore than just beauty. 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Our high-strength, oil-based soft gel gives you 100mg of this powerhouse nutrient to keep your inner engine running smoothly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e✓ Supports energy production at the cellular level\u003cbr\u003e✓ Helps maintain natural CoQ10 levels\u003cbr\u003e✓ High-strength 100mg softgel\u003cbr\u003e✓ One-a-day formula\u003cbr\u003e✓ No Faff - just fuel\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eYour cells work hard. Give them what they need to keep going, our oil-based softgel you can trust to deliver.\u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265611772288,"sku":"NUYU-CQS","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/coenzyme_primary.jpg?v=1786089688"},{"product_id":"evening-primrose-softgels","title":"Evening Primrose Softgels","description":"\u003cp\u003e\u003cstrong\u003eFeel Balanced. Stay Bright.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur Evening Primrose Softgels deliver 1000mg of cold-pressed evening primrose oil in every softgel, standardised to 9% gamma-linolenic acid (GLA). GLA is an omega-6 fatty acid found in very few everyday foods, which is why evening primrose oil has been a popular daily supplement for decades.\u003c\/p\u003e\n\u003cp\u003e✓ 1000mg cold-pressed evening primrose oil per softgel\u003cbr\u003e✓ Standardised to 9% GLA, around 90mg per softgel\u003cbr\u003e✓ One easy-to-swallow softgel a day\u003cbr\u003e✓ 60 softgels, a two-month supply\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to take it:\u003c\/strong\u003e one softgel a day with water, preferably with food. It is best taken at the same time each day as part of your routine.\u003c\/p\u003e\n\u003cp\u003eA simple, trusted addition to your day. It also comes paired with our Ashwagandha in the Balance Mode Nutrition Kit.\u003c\/p\u003e\n","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265611837824,"sku":"NUYU-EPS","price":17.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/Primrose_Primary.jpg?v=1786086881"},{"product_id":"l-theanine-caffeine","title":"NUYU L-Theanine \u0026 Caffeine Capsules for Focus and Energy Support","description":"\u003cp\u003e\u003cstrong\u003eStay Cool. Think Fast.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eThis smart pairing brings together calming L-Theanine and energising clean Caffeine for balanced mental clarity. Designed to support alertness, attention, and smooth focus when you need it most.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e✓ Boosts mental clarity and alertness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e✓ Supports calm, focused energy,\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e✓ Support for brain and body\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e✓ Ideal pre-workout or for work mode\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e✓ Beat the midday slump\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eL-Theanine and Caffeine brings calm and clarity together in one daily capsule. Whether it’s for focus at work or pre-gym motivation, it’s your no-fuss brain boost.\u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265612132736,"sku":"NUYU-AC","price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/theanine_primary.jpg?v=1785750304"},{"product_id":"lemon-balm-calm","title":"Lemon Balm Calm Capsules","description":"\u003cp\u003e\u003cstrong\u003ePeace Mode. On Demand.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLemon Balm Calm is your one-a-day ally for composure. Each capsule delivers 550mg of lemon balm (Melissa officinalis) extract, a herb from the mint family that has been used in traditional European practice for centuries.\u003c\/p\u003e\n\u003cp\u003e✓ 550mg lemon balm extract per capsule\u003cbr\u003e✓ Caffeine-free\u003cbr\u003e✓ Plant-based HPMC capsule\u003cbr\u003e✓ One capsule a day\u003cbr\u003e✓ 60 capsules, a two-month supply\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to take it:\u003c\/strong\u003e one capsule a day, preferably in the evening or whenever you want it. It is suitable for daily use.\u003c\/p\u003e\n\u003cp\u003eYour go-to when life gets loud. It also features in our Sleep Easy Set and Gut Reset Kit. If you are taking medication or are under medical supervision, speak to your doctor before use.\u003c\/p\u003e\n","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265612165504,"sku":"NUYU-LBC","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/lemon_balm_primary.jpg?v=1786022310"},{"product_id":"gut-biotic-19-billion-cfu","title":"Gut Biotic Digestive Immune Support Capsules (19 billion CFUs)","description":"\u003cp\u003e\u003cstrong\u003eFlourish From The Inside.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003eGut feeling matters. Our high strength Gut Biotic+ delivers 19 billion CFUs from 7 probiotic strains plus prebiotic inulin, delivered in a smart, slow-release capsule to reach where it matters most: your gut.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e✓ Delivered in a slow-release capsule for gut-targeted effectiveness\u003cbr data-start=\"132\" data-end=\"135\"\u003e✓ Supports a balanced microbiome and digestive health\u003cbr data-start=\"188\" data-end=\"191\" data-is-only-node=\"\"\u003e✓ Combines prebiotics and 7 premium probiotic strains\u003cbr data-start=\"244\" data-end=\"247\"\u003e✓ May help reduce bloating and improve regularity\u003cbr data-start=\"296\" data-end=\"299\"\u003e✓ Shelf-stable and easy to take - no fridge required\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eBuilt to tackle bloating, digestive disruption, and help you reset with confidence. Ideal for anyone needing stronger support than a standard probiotic.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265612198272,"sku":"NUYU-G","price":22.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/probiotic_10_billion_primary.jpg?v=1785416193"},{"product_id":"core-essentials-men-s-multivitamin-under-50","title":"NUYU Core Essentials Men's Multivitamin (Under 50)","description":"\u003cp\u003e\u003cstrong\u003eBuilt For Daily Drive.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003eStay sharp, stay strong. This high-performance multivitamin supports energy, muscle function, immunity and mental focus - designed for active men under 50 who want to feel on top of their game.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e✓ Boosts energy and reduces fatigue\u003cbr\u003e✓ Supports immune and muscle health\u003cbr\u003e✓ Aids focus, stamina and strength\u003cbr\u003e✓ Antioxidant protection for daily life\u003cbr\u003e✓ Nutritional safety net for busy lives\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003eThis is your no-fuss nutritional foundation. Core Essentials helps modern men stay energised, resilient, and ready - whatever the day throws at you.\u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265612394880,"sku":"NUYU-MENUNDER","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/Men_Under_50_Primary.jpg?v=1786003598"},{"product_id":"core-essentials-multivits-women-under50","title":"NUYU Core Essentials Women's Multivitamin (Under 50)","description":"\u003cp\u003e\u003cstrong\u003eNourish Daily. Own It.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003eFoundations first. Energy, immunity, and everyday balance - sorted.\u003cbr\u003eThis daily multivitamin is formulated to support women under 50 with the nutrients most often under-delivered in modern diets. From bone-strengthening Vitamin D and calcium to hormone-supporting B6 and iron, it’s a solid all-rounder to fuel your lifestyle and fill the gaps.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e✓ Supports energy, hormones, skin and immune function\u003cbr\u003e✓ Designed for women under 50: targeted nutrients, no extras\u003cbr\u003e✓ 23 actives in one easy daily dose\u003cbr\u003e✓ Developed to fill modern dietary gaps\u003cbr\u003e✓ Backed by science, not guesswork\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eThis isn’t just a multivitamin - it’s a smart daily backup plan for modern women. \u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265612460416,"sku":"NUYU-WOMENUNDER","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/Womens_under_50_primary.jpg?v=1785923536"},{"product_id":"high-strength-vitamin-c-with-zinc","title":"NUYU High Strength Vitamin C \u0026 Zinc","description":"\u003cp\u003e\u003cstrong\u003eDaily Immunity. 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Designed to support stamina, energy, and focus for workouts, workdays, and everything in between.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e✓ Promotes clean, sustained energy and alertness\u003cbr\u003e✓ Supports physical endurance and muscle output\u003cbr\u003e✓ Aids blood flow and oxygen delivery to muscles\u003cbr\u003e✓ Helps reduce fatigue and supports recovery\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003ePerformance First Complex gives you exactly what you need - and nothing you don’t - to train smarter, push further, and stay on your A-game.\u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56265612820864,"sku":"NUYU-PFC","price":16.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/performance_first_primary.jpg?v=1785754423"},{"product_id":"cogniskin™","title":"Cogniskin Marine Collagen, Lion's Mane \u0026 Hyaluronic Acid for Skin and Mind","description":"\u003cp\u003eGlow deeper. Think sharper.\u003cbr\u003eNeuro-dermal nutrition for skin and mind.\u003c\/p\u003e\n\u003cp\u003eCreated and developed by \u003ca href=\"https:\/\/feelnuyu.com\/\" target=\"_blank\" rel=\"noopener\"\u003eNUYU\u003c\/a\u003e, and exclusively right here, Cogniskin™ combines advanced skin nutrients with cognitive support in one daily formula. With marine type 1 collagen, bamboo silica, hyaluronic acid, \u003ca href=\"https:\/\/feelnuyu.com\/products\/cogniskin%E2%84%A2-marine-collagen-vitamins-free\" target=\"_blank\" rel=\"noopener\"\u003eLion’s Mane mushroom\u003c\/a\u003e, Alpha-GPC, and more. It’s a full-spectrum formula that supports your skin’s structure and your mental clarity, making it one of the most innovative marine collagen products available\u003c\/p\u003e\n\u003cp\u003e✓ Supports normal collagen formation (collagen plus vitamin C)\u003cbr\u003e✓ Contributes to the protection of cells from oxidative stress (Vitamins C \u0026amp; E)\u003cbr\u003e✓ Contains hyaluronic acid to support skin hydration\u003cbr\u003e✓ Includes Lion’s Mane and Alpha-GPC for cognitive support supplements to help beat brain fog\u003cbr\u003e✓ NUYU-exclusive neuro-dermal formula - unique to us\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eCogniskin™ is one of a kind. A unique fusion of marine collagen vitamins, neuro and dermal support - designed to nourish your skin and sharpen your mind, it delivers collagen vitamins and \u003ca href=\"https:\/\/feelnuyu.com\/collections\/all-nutrition\" target=\"_blank\" rel=\"noopener\"\u003eadvanced skin nutrition\u003c\/a\u003e in one daily formula.\u003c\/span\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56378801815936,"sku":"NUYU-COG","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/Cogniskin_Main.jpg?v=1785093908"},{"product_id":"hydrate-mode-orange","title":"Hydrate Mode Electrolytes: Refreshing Orange","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eBright, zesty, and functional. Hydrate Mode – Orange delivers a daily boost of electrolytes, Vitamin C, Magnesium, and Zinc in every sugar-free sachet. Hydration that fuels energy, supports immunity, and keeps you performing - with a refreshing orange twist.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"898\" data-end=\"940\"\u003eReplaces electrolytes lost through sweat\u003c\/li\u003e\n\u003cli data-start=\"898\" data-end=\"940\"\u003eSupports energy, focus, and hydration\u003c\/li\u003e\n\u003cli data-start=\"898\" data-end=\"940\"\u003ePacked with Vitamin C for immune support\u003c\/li\u003e\n\u003cli data-start=\"898\" data-end=\"940\"\u003eZero sugar, zesty orange taste\u003c\/li\u003e\n\u003cli data-start=\"898\" data-end=\"940\"\u003eSingle-serve sachets for daily ease\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eHydrate Mode – Orange makes staying hydrated simple and refreshing. With a powerful blend of electrolytes and minerals, it helps you stay on top of your day - in the gym, at work, or on the go.\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"Default Title","offer_id":56534685450624,"sku":"NUYU-HYDOR","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/OR_2.png?v=1783002634"},{"product_id":"magnesium-discovery-set","title":"The NUYU Magnesium Discovery Set","description":"\u003cp class=\"p1\"\u003e\u003cb\u003eYour game-changing magnesium starter set.\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003eThree targeted 50ml sprays - Muscle \u0026amp; Joint, Sleep, and Everyday - giving you a first-of-its-kind way to try every magnesium routine before committing to one. Explore all three, build your perfect daily rhythm, or gift the set to someone who could use a little calm.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e✓ A first-of-its-kind three-spray magnesium set\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e✓ Try all three routines before choosing your favourite\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e✓ Supports rest, relaxation and muscle comfort\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e✓ The perfect giftable size for everyday life\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e✓ A simple, effective way to feel calmer and more balanced\u003c\/b\u003e\u003c\/p\u003e","brand":"NUYU","offers":[{"title":"1 Pack","offer_id":57036504170880,"sku":"nuyu-magdiscset-3","price":18.95,"currency_code":"GBP","in_stock":true},{"title":"2 Pack","offer_id":57036504203648,"sku":"nuyu-magdiscset-1","price":34.0,"currency_code":"GBP","in_stock":true},{"title":"4 Pack","offer_id":57036504236416,"sku":"nuyu-magdiscset-2","price":60.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/7063\/6160\/files\/Dicovery_2.jpg?v=1786893024"},{"product_id":"lemon-balm-calm-extract-free","title":"Lemon Balm Sleep Calm","description":"\u003cp\u003e\u003cstrong\u003ePeace Mode. 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